Signage Mistakes You Need to Avoid Making


A great sign can help customers grasp your sales message and draw them in. When you get your signs wrong, though, they're likely to turn away and head elsewhere. Signage is especially important when you're operating at busy events, such as trade shows and festivals. If you want to attract customers, here are some signage mistakes you need to avoid making. Information Overload Most customers already know what they want when they're looking for a product or service.

8 November 2022

4 Top Considerations When Planning a Business Sign Installation Project


Working for yourself as an entrepreneur is appealing to most people. If you've already made the first step, you will soon realise that you might require working with and for other people, including your clients. Apart from acquiring a business name for your company, you might also want to invest in the proper signage for your brand. Corporate or retail signage are some of the best investments you can make for your business.

28 June 2022

Top Benefits of Installing Braille Signs in Commercial Buildings


A recent study conducted in 2018 by the Australian Institute of Health and Welfare revealed that 13 million Australians had vision problems. Notably, long-term vision disorders can be disorienting and often affect one's ability to function normally. For instance, it was hard for persons with vision impairment to access buildings in the past. Fortunately, things have changed today since commercial facilities are required by law to install braille. Most importantly, the signs help persons with vision impairment to navigate their way in buildings with relative ease.

31 January 2022

Three Components of Eye-Catching Retail Signage


Retail signage can be an excellent way to attract customers to your shop, get them excited about what you have to offer, and help them navigate around your shop. However, designing attractive, eye-catching signage can be difficult. This article explains three key ingredients to creating exciting, efficient signage. A Bold Colour Palette The colour palette of your retail signage is vitally important, and your choice of palette depends on both the nature of your business and the use of your sign.

15 September 2021

What Will a Sign Installer Help You With?


If you have recently purchased a new sign for your business, then you could be thinking about working with a sign installer so that you can have it installed. After all, you probably want to make sure that the job is done right, and you might not know how to go about installing your own sign anyway. A good sign installer should help you and your business with the following things and any other related matters that you might need assistance with.

10 June 2021

Laser Engraving: Three Fundamental Tips for Creating a Business Sign


The appeal of laser engraved signage is indisputable. In simple terms, these types of business signs have a unique appearance that stands out among common painted and printed business signs. Also, the engraving process etches the material, and this ensures that the fabricated sign is long-lasting. Additionally, customising engraved signs is easy because the laser machine depends on computer control. Therefore, intricate designs can be handled. If you are interested in laser engraved signs, use the basic guidelines to create the best one for your business.

23 March 2021

Three Things To Look For When Getting T-Shirts Printed For Employees


Online t-shirt printing offers a great opportunity for you to get custom t-shirts created for your employees or volunteers, which are ideal for everyday wear in a shop or for one-off use at an event. This article explains three things you should look for when choosing a custom t-shirt printing company. A Range Of Sizes and Designs If you want to purchase custom t-shirts for your employees or volunteers, you will want to choose an online t-shirt printing company that caters to all their sizes and body types.

6 January 2021

3 Reasons Car Wraps Have Gained Undeniable Popularity Today


If you intend to change the way your car looks, you don't have to paint over its original paint; you just need to wrap it. Car wraps have become prominent today, and many people have come to appreciate this technology. Car wrapping is more effective, especially if you choose quality materials like vinyl. Different people use car wraps for various reasons, even though this technology is more prominent in the business world.

27 August 2020

Should You Provide Custom Signage for Your Visually Impaired Visitors?


Across Australia, thousands of people live with some form of visual impairment. Many will be blind or registered blind and will need to live with this significant impairment as they go about their everyday life. As you may know, the government does require individual organisations to design their place of work to take into account any visitors with this disability, and this is especially the case when it comes to signage.

7 May 2020

An Overview Of 4 Types Of Banner Material


When you're commissioning a banner for your business or event, there are a number of design decisions to be made, but selecting the right banner material for your needs is arguably the most important decision in the process. Choosing the wrong material can shorten the lifespan of your banner or convey the wrong message to your customers about your brand. So, here's an overview of four types of banner material for you to consider:

10 February 2020